A neutral and politically agnostic environment will encourage more free-thinking individuals with varied interests to join Twitter – making conversations apolitical, eclectic and inclusive. Advertisers look for the reach and quality of the audience. Sandip: From the perspective of brand communication both developments augur well. As the Digital adex is already set to overtake television in 2022, it is my belief that Elon Musk will use this momentum to set in motion his plan while keeping the already existing system largely undisturbed. For now, it’s a status quo, however, depending on how the product shapes up investments may differ.Īshish: Twitter has been a consumer-first platform and with Elon Musk taking over, I believe it will remain so. Brands will keep investing in platforms as long as it provides relevant reach, Impact, and engagement or addresses the bottom of the funnel. In India, Twitter gets a fraction of the total digital adex. For now, it’s a wait to understand how the product shapes up with his vision. Vishal: In my mind, it’s a mixed message for brands, as initially, Elon Musk stated that he’s open to creating innovation on the platform and then free speech over brand safety. In this context, MediaBrief reached out to Vishal Chinchankar, CEO of Madison Digital and Madison Alpha Ashish Seth, Creative Head, Optiminastic Media Mihir Palan, VP – Media, Kinnect and Sandip Ghose – Experienced Media and Marketing Professional, who deliberated on Elon Musk’s Twitter takeover and the upcoming GOI guidelines.īeing the strong advocate of ‘free speech’ that Elon Musk has always been, what would be the implications of this ideology on the brands/your clients that advertise on Twitter? How would this impact the overall digital adex? These companies must now abide by Indian laws. Additionally, in an unexpected move, the Government of India on Friday evening announced a set of new guidelines for big tech companies operating in India. After the takeover Musk, in his tweet said, ‘The bird is freed’ and ‘Let the good times roll’. His first job was to sack the CEO and the Legal head. ![]() As we continue to work with Carnegie and other foundations, we’re interested in pushing the boundaries on how we can build experiences that demonstrate a mission-driven content strategy with django CMS in new and innovative ways.Elon Musk is now the new boss of Twitter after much deliberation. django CMS also proved to be the right choice when creating the navigation with the goal of focusing on specific program areas, while still maintaining a global navigation that covers all content.ĭjango CMS has been a solid solution for our client, as well as a flexible tool for our team to develop a wide array of customizable content types. We were able to build models in the image of the organization, and style shared plugins in a way that worked for both Carnegie’s editorial team, and the overall design system. ![]() The specific architecture of grants, grantees, programs, and other content types made django CMS our first choice.
0 Comments
Leave a Reply. |